If you want to understand a cultural artifact, like a book or a web service, asking the right questions will help you get started.
What does this cultural artifact assume about the way the world is?
At tumblon, we assume that parents play the most important role in society because they exert responsibility and authority in the most powerful unit of culture: the family. We believe that parents set the horizons of possibility and impossibility for their children by the books they read together, the experiences they share, and the expectations that they communicate and enforce. For example, for my daughter, it is possible to learn about places far from our home because we read together; and it is impossible to leave the dinner table without saying, "May I please be excused?". This is true precisely because my wife and I exert responsibility and authority.
We also assume that parents have the greatest influence in creating family culture during the early years of their children's lives. The routines and rules parents establish in early childhood set the tone and trajectory of family life. Furthermore, since most of a child's brain growth happens before age 5, parents' influence on their children in those early years has a profound effect on every area of their development, and their future abilities.
What does this cultural artifact assume about the way the world should be?
We assume that the family should be the context in which loving, responsible, reciprocal relationships are nurtured. In these relationships character is formed, competence is developed, creativity is cultivated and collaboration flourishes. In the words of Lesslie Newbigin:
"Human beings find fulfillment not in the attempt to develop themselves, not in the effort to better their own condition, not in the untrammeled exercise of unlimited covetousness, but in the experience of mutual relatedness and responsibility in serving a shared goal."
The purpose of informing, inspiring and engaging parents is not to create a super-economy (or a race of child geniuses), but to invite families to experience the joy of mutual relatedness and responsibility in serving a shared goal. The character, competence, creativity and collaboration that parents cultivate in the context of the family enrich the experience of family life, and the family's contribution to the wider community.
Is it true?
Of course, the question that should permeate all other questions is, "Is it true?" that is, "Does it fit with reality?" Do our assumptions (or yours, or whatever is being considered) fit with the way things really are? Is this the way the world in fact is? Does this vision of the way the world should be resonate deeply with what it means to be human?